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Published · transcript-backed

Ben Gilbert: belief

7 Oct 2020 Acquired Special: Invest Like the Best on Acquired

“We've touched on several Playbook themes here, and I think we should introduce a couple of new ones and surmise our takeaways.”

— Ben Gilbert

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Speaker
Ben Gilbert
Attribution
Verified speaker
Claim type
belief
Recorded
7 Oct 2020
Publisher
Acquired

Transcript context

…I would argue. I don't know which, but maybe you guys could tell me where you would put this power. I think this more is just a flywheel than power, but there's got to be something in there. Traditionally, this flywheel would normally manifest at scale economies, but maybe it's network effect here. On the podcast side, it's something like every week you get more listeners who are incredible. Who can have a positive impact on the guest, which then helps you get even more interesting guests who then help you grow the audience and you spin that flywheel? Therefore, the best guests are just going every week to have a better reason to do yours instead of someone else's with their precious time. You just have to be patient with that. I always talk about it like someday, I'll have Bezos and Elon on back to back weeks. I'm convinced I will. I know how compounding works. Maybe it's two years from now, maybe it's five years from now, but it's going to happen. That's I think something that is very hard to compete with. What power should it be assigned under? I have no idea, but it's something to do with that growth flywheel that no amount of money could buy. Yeah. I've always thought about it, not as a flywheel, and I think this is Ben Thompsonism—laddering up. Where once you have someone on some wrong, then they become a part of the way that you're able to describe the show to the next great guest. Let's move on to Playbook. We've touched on several Playbook themes here, and I think we should introduce a couple of new ones and surmise our takeaways. Where if you wanted to run a Playbook similar to what Patrick has done over the various stages of these different businesses, what would it be? David, I'm curious, you've got one here that we haven't touched specifically on, but I think it's just an awesome observation. There was a really interesting exchange on Twitter. I think, Ben, you sent this to me. You texted this to me when it happened a couple of weeks ago. Taylor Pearson and Austin Rief from Morning Brew, talking about the investment business. I can’t recall for this specifically VC or the investment business period. Obviously, a period for our purposes here—really becoming the media business. I think we are referring to you, Patrick, and others as well. Turner Novak's done such a great job building a platform for investing in Twitter. Blake Robbins, Matthew Ball, so many people. Austin responded it's not just the investment business. Every business is turning into the media business in some way, shape, or form. It wasn't premeditated. It sounds like for you necessarily, Patrick.…

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