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Published · transcript-backed

Camille Ricketts: belief

11 Dec 2022 Lenny's Podcast How Notion leveraged community to build a $10B business | Camille Ricketts (Notion, First Round Capital)

“At the same time I don't think that community is right for every company. I think that there is definitely an analysis to run on that.”

— Camille Ricketts

Source trail

Everything needed to verify it.

Speaker
Camille Ricketts
Attribution
Verified speaker
Claim type
belief
Recorded
11 Dec 2022
Publisher
Lenny's Podcast

Transcript context

…I'm noticing a strong correlation between legendary generational companies, Figma, Stripe, Notion and community efforts and building community. That's interesting. Yes. I'm a big proponent. At the same time I don't think that community is right for every company. I think that there is definitely an analysis to run on that. But hopefully this is helpful for those who can identify that those are attributes they have. To pull on a thread there, what are maybe thoughts for when it probably doesn't make sense to invest a lot of efforts into building a community around your product? We talked a little bit about high-end enterprise products. Is there anything else that just like, man, it's probably not worth your time?…

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