Ben Gilbert: uncertainty

Transcript context

…Yup. Before that, though, the other piece of this Star deal, new Deal for IPL was because it was a much bigger investment, and Star and Rupert were dying to get back into Indian cricket, and now you’ve got this mobile streaming opportunity happening especially once Disney acquires the company, they invest a lot more in production values for these IPL broadcasts. All the stuff that you see in North American or European sports broadcast, they do. They mic up the players, they put mics on the wickets, they add graphics packages. There are way more cameras. There are little cameras all over the place on the field. I don't know if it’s called an umpire or referee, but someone wearing a hat has a little camera on the top of their hat. Exactly. Remember, the broadcasters before this were all of Lalit’s entrepreneurial success and talent. He was getting broadcasters that weren’t experienced in sports to come do this. This was Nimbus’ first sports entree. This was Sony’s first sports entree in India. You have Star, Fox, News Corp, Disney coming in now and taking over. There’s going to be a whole new level of professionalism coming in. They also start marketing the matches differently. There’s always been the incredible soap opera story to IPL and that’s the appeal to at least half the country.…

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