Evidence receipt / belief
Published · transcript-backedBen Gilbert: belief
5 Mar 2026 Acquired Rolex
“I think the important thing is they maintained the option to go play the other strategy that Omega was playing if they really needed to, but they just hoped it wouldn’t come to that.”
Source trail
Everything needed to verify it.
- Speaker
- Ben Gilbert
- Attribution
- Verified speaker
- Claim type
- belief
- Recorded
- 5 Mar 2026
- Publisher
- Acquired
- Episode
- Rolex
Transcript context
…They had the product, Oysterquartz. They just hoped it wouldn’t come to that. Also, as we’ve talked about, it would require dramatic change at Rolex if it became a quartz company. They really just wanted to be able to make their six watches. I think if they had gone quartz, Rolex would be fine today. That would be a way to build a good business. But the way to potentially build a great business was to try this crazy Blancpain-esque strategy, but at scale with one of the biggest and most successful brands in the world. I think the important thing is they maintained the option to go play the other strategy that Omega was playing if they really needed to, but they just hoped it wouldn’t come to that. And it didn’t.…
Stored transcript either side of the excerpt. The highlighted words are the published quote; the surrounding text is unedited source, never generated.