David Rosenthal: commitment

Transcript context

…The phrase that comes to mind here, although it is used completely differently in this context than its original context, is "Your margin is my opportunity," -Jeff Bezos. And in this case, it's not the Amazonian comment, which is, "Hey, you're charging high margins; I'm going to charge a lower margin, so I'm going to get your customers." It's, "Hey, I'm going to slash margins as close to zero as possible. I'm going to mutualize the ownership." Wait - "I'm going to make it to zero", not as close to zero as possible. There are—there's no longer going to be any profits. There will still be costs. We will operate at cost, but we will forgo all profits. Right. It's effectively like a poison pill. Like they're not going to get rich. I'm not going to get rich. There's these high margins, and I'm going to use the fact that you're making high margins as my opportunity to come in and say nobody's going to make any money. We're going to shift it all to this new organization that I'm going to create, and nobody's making anything.…

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