Nesrine Changuel: preference

Transcript context

…Cool. That's a really good example of feeling security. It feels like that's something that more and more people want. All these AI companions, they're going to have all kinds of emotional needs. So identify user motivators, functional and emotional. Turn those motivators into delightful product opportunities. Figure out where you have opportunities to achieve that sort of delight. identify potential solutions, like actually ideate on solutions, and then validate the ideas through this checklist, which you have in your book. Are there a few you want to share there? Just like here's a checklist of stuff you want to think through. Yeah, so we spoke about inclusion as a really important one in the light checklist. Another area could be familiarity as well, because of course we love innovation, but we want to make sure that we are not surprising too much. I mean, we think that we love surprise, but we don't want to be very much surprised. And I have a maybe interesting story to share here, which is something that actually created the success of Discover Weekly. So I'm not sure if you know about that, but I'm going to go ahead and share it. Yeah, let's do it. I use Discover Weekly all the time.…

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