Ben Gilbert: prediction

Transcript context

…Exactly. Imagine like there’s a battle in a canyon and there’s the incumbent that’s got 100,00 soldiers that are all blocking the middle of the canyon, is there something where like Snapchat can get up on the side of the canyon and tiptoe along and even like Waltz past all them and they can’t do anything about it because they can’t get up the canyon. Like is there another dimension here other than tons of users that are already using that app on their phone that is just going to completely blindside Facebook. Is it a new hardware that they’re not on? It’s hard to imagine what these things could be but the dollars into Snapchat I think have to be a bet that they will figure that out. Yup. I think this gets at the heart of what Snapchat is trying to say, which is “we’re a camera company.” To be a bull on Snapchat right now, you have to believe that they are going to basically pivot the market into a dimension that Facebook can’t compete with them on and they are doing that, like they have Lenses. Facebook and Instagram can’t match them on that. The technology is fundamentally better and different with Snapchat. But, when you start thinking where does that play out, does that lead us into augmented reality, well of course Facebook has Oculus. But I would also say they have stumbled a bit. So it is a much more even playing field there. But I think that’s the bet you have to make if you’re going to bet on Snapchat right now. That they’re going to outrun Facebook into this new paradigm.…

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