Gaurav Misra: preference

Transcript context

…Solve people's problems. Easier said than done, but it's a good reminder. In the end that's all that matters. Something that I always think about with people in your shoes is just how do you not get overwhelmed and how do you know what to pay attention to? How do you stay focused? Any tips there for folks that are just reading every day, a new announcement, and then just like I just, how do I? What do I do? There's too much. It is the new problem of product development in a way. There's too many possible paths you can go down. There's too many ideas, there's too many things you could do. And I mean obviously, prioritization is always an important skill set and has always been, but it's become an even more important skill set right now because you have to figure out what not to pay attention to. Our general framework for it is to look for user demand, and actually the easiest way to check for user demand is to just see what has virality. Usually, what has virality and what people want to share and talk about, there's something at the core of it that actually is interesting. Now, it may not always be interesting in a way that's like maybe it's a one-time use case. Maybe it's not something that people would do repeatedly. Maybe it's not something you could build like a subscription business off of, but oftentimes there's some things, some core element of it that has resonated with people. And if you can identify that core and then mold it into fitting into your business, it's actually a great way to identify what actually works. And we have these tools right now. We don't have to build anything. You can just kind talk about it and people will share it, share the idea. And you can measure how well the product might be received even before you built anything. So it's a great tool we use for prioritization. We spend a lot of time on social media. Obviously, our app is often used for social media, so a lot of our employees will spend a lot of time on social media. We look at what the trends are, what's happening, and based on that we can get a pretty good read of what might resonate well with people. So as a leader of a company with people constantly hearing about all the things happening, is there any tools or processes or approaches you've figured out to help people continue, stay focused, not get excited about every shiny new object and actually ship things? I…

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