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26 Jun 2025 · 1:51:41 The Peel Inside the $2 Trillion Employee Benefits Market | Ryan Sachtjen, Threeflow

“I mean it a lot of times it's it's often very simple in premise of just you know being intentional about what is it that you're trying to get done making sure that it's really clear with communications amongst the team that's working on it of like what are we trying to achieve and then moving with intention and and I think you do those things well and you see the outcomes that are produced.”

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belief
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26 Jun 2025 · 1:51:41
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The Peel

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…the street, but giving like really dedicated time for people to share something that they have passion around and then give this opportunity where people can kind of shut things off and like have this moment. And it's been really successful. And so we've got, you know, everyone contributes where it's an open invite of if you want to be on the lightning learnings. And so part of what we try to do is during all hands for new hires, there is elements of introduction and we ask a little bit about them and there usually you're able to glean some element that is a a tie into I want to know more about that. And so you can help like encourage them to say, "Hey, I after all hands, people were asking about you were, you know, a game designer in Japan for a year and like they wanted to know more about what it's like doing that, you know, in, you know, a different kind of market, you know, would you be open to sharing that and doing that as like a lightning learning?" So, it's been a fun a fun cycle. Interesting. Okay. And then I think one thing you mentioned is that you kind of just kind of like figured things out sort of like there's not a lot of playbooks for doing some of this stuff like you can you like a stereotypical SAS company you can just like go to some VC blogs and and learn a bunch of things and it's kind of you know it's all but with this industry with insurance there's not a whole lot out there. So what how do how do you kind of figure these out? Like what's the what's the general process of of figuring out a playbook when they don't exist? Yeah, I think that there the way that we've always approached it is one just like a bias to action and starting and trying. So we we kind of think strategically on like a three horizon framework, right? So like what's impacting today? what are the opportunities you know that are sort of emerging and then what are the where is it all like in in service or in effort for and using that like three horizon framework has been helpful in just kind of knowing where you're marching towards but then be intentional like what's the stuff that's critical right now when you break down the opportunities to go chase and the problems to solve the the the lane is there's nothing that's magical oftent times it's you can use and leverage frameworks in different ways is to accelerate the motion, but like just like pushing through and getting started is a mentality. It's actually something I really appreciate about Shahibus, our CTO. His bias actions like I'm just going to try something and just start and I'm just and it will be maybe 30% correct, but like I'll use that 30% to like increase my velocity over time. And it's a common question that I get from people, even just like friends and family, of how did you know how to fundra? Did you know how to hire? Did you like we didn't know how to do any of that stuff? And I think there isn't you can learn a bunch of bits and pieces from different items or frameworks, but for me and for us, molding that into something that's unique for ThreeFlow and for our team was really important. And like at its core is like just go. Yep. And if you just go, you just move orks, but for me and for us, molding that into something that's unique for ThreeFlow and for our team was really important. And like at its core is like just go. Yep. And if you just go, you just move and iterate faster. when you sit around and pontificate about the problems and like the ups and downs of it, it just slows you down. And you're just not going to know until you get something out. And I'd rather have something, you know, be moved on faster that maybe doesn't have the results we want because you just learn that much, you know, that much faster as a result. Paul Graham has this saying where it's like action produces information or something like that. Yeah. So if you just do things, you'll learn things and then you figure out what to do next essentially. I mean it a lot of times it's it's often very simple in premise of just you know being intentional about what is it that you're trying to get done making sure that it's really clear with communications amongst the team that's working on it of like what are we trying to achieve and then moving with intention and and I think you do those things well and you see the outcomes that are produced. Yeah. Well, there's been a lot of fun Where can people like follow you, find out more about you, 3Flow? Yeah. Anything you want to call out? Yeah, check us out threeflow.com. We've got a number of opportunities to if you want to learn more if you're within the industry, you can find out and hit us up for a demo request to check out what we're building. Um, otherwise, you can find me on LinkedIn and yeah, look forward to have everyone learn more. Amazing. Well, yeah, this is a lot of fun. Thanks for doing it. Thanks so much. And thank you for listening. Don't forget Bolt's world's largest hackathon ends on June 30th. If you missed it, check out last week's episode with Samir Kajji with tactical advice on raising a venture fund in today's market. Tune in over the next few weeks for conversations with Grant Lee at Gamma, which grew from a zero to 50 million ARR with 30 employees. Matt Mullenwag, the founder of WordPress, which powers over 43% of all websites on the internet. Garrett Lord, the founder of Handshake, whose college recruiting platform has emerged as a leader filling the massive opportunity in the AI data labeling space, and Owen McCabe on Intercom's impressive turnaround from shrinking SAS company to the hyperrowth AI native customer service software. If you like this conversation, please leave a quick review or comment. If you don't want to miss a future episode, subscribe to my newsletter, The Split, linked in the description to get each episode plus a transcript emailed directly to your inbox every week. Thanks again for listening. See you in the next episode. [Music]…

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