Ben Gilbert: evaluation

Transcript context

…Yeah, I think that’s right. You can do on-demand from Amazon too, I believe. But they try and follow you to a weekly cadence. Yeah. And so this thing for Instacart, the ability to aggregate third-party sellers on a platform in an aggregated way where I can go to Amazon and order from three different third-party sellers and since they’re all fulfillment by Amazon, it sort of gets to my house at the same time, it’s all through the same system. Since Instacart uses an on-demand system, you really can’t actually order from multiple grocery stores because the logistics of that, sending the shopper in the next 2 hours to both grocery stores is prohibitively expensive and time consuming. So you know, there actually isn’t really a play to aggregate the longtail to go to multiple stores but maybe there is a play to aggregate the longtail where in every local market you have all the smaller stores on there that Amazon doesn’t have with Whole Foods. I don’t know. Yup. But you’re competing with the Everything Store. And aggregation theory, as we’ve talked about. So we’ll see. I certainly don’t think, you know, starting Monday or today that Instacart is doomed. And actually, I do think there certainly are plenty of ramifications from this deal that are positives for them. But it just does speak to, you know, in the world we live in right now, Amazon is the new Microsoft from the 1990s.…

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