Ben Gilbert: belief

Transcript context

…Ben, you found out Coke had the chance to buy it. Yes, they did. Made a giant mistake not buying it. The company’s headquarters, I think the original Lay company, is an Atlanta company. In many ways, Coca-Cola’s the preferred buyer and Coke turns it down. The wild thing is today, if you look at the health of Pepsi’s beverages business and their food business with Frito-Lay products, Frito-Lay is a much, much better business. While the revenues are a little bit smaller than the Pepsi business by revenue, Frito-Lay generates twice as much profit inside the parent company, PepsiCo. That’s a good one to own. Big miss from Coke. On the opposite end of the spectrum, toward the end of the 1960s, McCann and Coke really start hitting their stride. Ben, you mentioned in the intro about co-opting the hippie and counterculture movement.…

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