Evidence receipt / belief
Published · transcript-backedTim Holley: belief
3 Sept 2023 Lenny's Podcast Inside Etsy’s product, growth, and marketplace evolution | Tim Holley (VP of Product)
“The way that we think about the structure right now, and the org design should ideally follow strategy.”
Source trail
Everything needed to verify it.
- Speaker
- Tim Holley
- Attribution
- Verified speaker
- Claim type
- belief
- Recorded
- 3 Sept 2023
- Publisher
- Lenny's Podcast
Transcript context
…Some teams that I imagine are most in need of marketing support. Got it. Are you able to just paint a rough picture of the way the teams are laid out at Etsy? I imagine there's a buyer side and a seller side. How does that look for people to make sense- Yeah. The way that we think about the structure right now, and the org design should ideally follow strategy. And if your strategy is always evolving, then your org design is always evolving. We call it the product stack. And so we've got our core customer teams, who are unsurprisingly thinking about buyers and sellers. And so they're the ones on the front lines with the customers. Then we have, we call them our partner teams, and so they are working directly with the end customer. So think an organization like payments where they have clearly a way to capture payment from a buyer to remit funds to a seller, so they're really on the front lines with the customer. They also have other constraints working with the payment networks, and card providers, and things like that, so they just have a slightly different model. So core customer, partner teams, enablement teams that are really in service of helping deliver the best possible experience. That might be through our recommender systems or through our design system, in order to make developing that little bit easier, a little bit faster, a little bit more standardized in some cases. And then the foundation of it all sits with infrastructure, and the teams that you might expect that are much more technical in nature, that really, without that, we wouldn't have a website. When you're hiring a product manager, is there anything that you found to be really important or interesting, or maybe a unique insight into hiring teams?…
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