Ben Gilbert: preference

Transcript context

…Okay. Follow-ups, real quick. So, Amazon, a contender for the throne of best business model of all time, so much going on over there. So much innovation and the latest being the Echo Show. We talked about the Echo Look on the last episode. First camera, now a screen. And shout-out to other friend of ours and friend of the show, Rob Katz over at Amazon for being one of the key PMs on the Echo Show. Yeah, and it’s interesting. As more of this Alexa hardware starts to roll out, it’s interesting thinking about what’s a clear core evolution of what Alexa is for the mass market and what these Echoes are for the mass market, and what is like a side project. Like when the Echo Look came out, I was thinking, “Okay, narrow use case.” But this Alexa Voice Service is something that is cloud-based and you can put on a variety of hardware. So why not put it on some specialized things especially if you can manufacture them cheaply and ship it with economies of scale. The Echo Show to me feels like hey, we released the Echo and now this is Echo version 2 and this one has a screen. Because like there’s so many freaking use cases when I'm yelling at Alexa that I’m like, “Boy do I wish I could see the product that she’s trying to describe to me before I commit to paying money for it. ” Or there’s a variety of things like see the song that’s playing, see the timer countdown. Like the device needs a screen. Yup. So great timing and this episode too, talk about the power of a digital hub strategy and you can see the potential here for something like the show and future versions of Alexa and Echoes to become the hub of Amazon, the hub of ecommerce. I mean, what is Amazon? It’s an ecommerce company when you’re buying things and buying things through the Echo. Gosh, it’s really helpful to be able to see it.…

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