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Published · transcript-backed

David Rosenthal: prediction

16 Dec 2024 Acquired Mars Inc. (the chocolate story)

“I think the thought process probably was, okay, consumers are going to be outraged when we double the price of the bar after 70 years.”

— David Rosenthal

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Everything needed to verify it.

Speaker
David Rosenthal
Attribution
Verified speaker
Claim type
prediction
Recorded
16 Dec 2024
Publisher
Acquired

Transcript context

…Okay, it doesn’t solve their problem. It’s just totally brain dead. The problem is inflation. I think the thought process probably was, okay, consumers are going to be outraged when we double the price of the bar after 70 years. The first time we raised the price of the bar, we should give them some value. So the second time...…

Stored transcript either side of the excerpt. The highlighted words are the published quote; the surrounding text is unedited source, never generated.

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