Ben Gilbert: uncertainty

Transcript context

…And at that point in time, only one of them is a real business. Bernie sees this and he's like, dang, there's an opportunity here. All these other guys are focused on winning races. I'd like to win, but I really care about getting rich. There's quite a void of power here that I can insert myself into. Just to paint the picture of the business state of F1 when Bernie came into the league, each individual team negotiated their appearance fees with each individual grand prix separately. They're like a whole bunch of grand prix, each with their own race promoters and organizers. There are a whole bunch of teams, nine of them to be exact. And they're all negotiating separately with each other. Assuming there's, I don't know, 15 races or something, that would be 135 distinct agreements between teams and local races. Everybody's getting paid wildly different amounts and usually not very much.…

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