Evidence receipt / belief
Published · transcript-backedBen Gilbert: belief
11 Nov 2016 Acquired The Facebook IPO
“I think Nissan Leaf was one of three advertisers that actually bought– Anyway, so banner ads didn’t work very well.”
Source trail
Everything needed to verify it.
- Speaker
- Ben Gilbert
- Attribution
- Verified speaker
- Claim type
- belief
- Recorded
- 11 Nov 2016
- Publisher
- Acquired
- Episode
- The Facebook IPO
Transcript context
…What a crappy ad format. We had ridiculous CPMs and Apple featured us. I think Nissan Leaf was one of three advertisers that actually bought– Anyway, so banner ads didn’t work very well. Apple since iAd, a lot of publishers are moving to just putting their square desktop ads in the middle of articles. People are getting closer with these sort of like native ads embedded into publisher formats. But what really works on mobile is Facebook ads.…
Stored transcript either side of the excerpt. The highlighted words are the published quote; the surrounding text is unedited source, never generated.