Nikita Bier: evaluation

Transcript context

…I love that piece of advice. Okay, so to close out the TBH chapter, is there anything else that you think is important for people to know or any other lasting lessons from that part of your journey that you bring with you to new apps that you're building today? I think the thing that is hard to really understand for first-time founders that hit breakout success with a consumer product is how draining and how spread thin you get, because everything breaks. Everything that you built needs to be substituted almost every three days. I can just give you an example. We were just talking about this customer support system that we had. The first system broke after three days. The next one broke seven days later, we had to replace it with a different one that could scale even better. And if you think about that on every dimension of the company, it is absolute chaos to keep the thing online as it scales up. And so you have to be ruthless with prioritization as something scales up and put out the largest fires first, because that was something that I didn't really fully understand, is how many things go wrong. And if we didn't geofence the app, there would be no way we would've been able to keep that thing online because that gave us some slack to control growth. This is a good example of when people ask like, "Hey, does my app have product-market fit?" I think this is an example of this is what it looks like when things are breaking every three days when you have to geofence it to keep it from crashing.…

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