David Rosenthal: belief

Transcript context

…Wow, and it was just within Amazon Associates at this point, because the whole point in this origin story, the scope of the ambition of AWS, was to make available assets of amazon.com to our affiliates, to Amazon Associates, who want to basically fetch images and items from the catalog and have that information passed along when someone purchases something to share some revenue. That was the scope of the ambition based on where it lived in the organization. All of that is absolutely true. There is no element of myth or falsehood to anything in the second origin story here. Now we'll transition from number two to number three together, but what I think is so important about number two, even though it leads to AWS, that is the creation of AWS but not the AWS we know and love, it's this idea of Web 2. 0 and APIs that really starts to take hold, at least in Jeff Bezos' mind. And we have not once, in this story, said the phrase cloud computing or the cloud. We've said web services. I think people today have heard AWS so many times that they forget that it's a little bit of a misnomer. It's still called Amazon Web Services, but the vast majority of what is happening when customers are paying the ludicrous amount of revenue to Amazon to access AWS is not web services. It is not these RESTful API endpoints that you use to fetch and post information.…

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