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Published · transcript-backed

Jen Abel: belief

23 Aug 2026 Lenny's Podcast How to close $100K+ enterprise deals, step by step | Jen Abel

“I think people read these sales books, go to these sales trainings and they try and take someone else's game and run with it and it never works that way.”

— Jen Abel

Source trail

Everything needed to verify it.

Speaker
Jen Abel
Attribution
Verified speaker
Claim type
belief
Recorded
23 Aug 2026
Publisher
Lenny's Podcast

Transcript context

…... fun, yeah. It's literally so fun. I think people read these sales books, go to these sales trainings and they try and take someone else's game and run with it and it never works that way. No one taught me this. I was just like, "Okay, if I collect more intel than the competitive set, that will be my special sauce." And it's more fun that way. You're building a relationship more. You're chatting more often. You're not trying to just-…

Stored transcript either side of the excerpt. The highlighted words are the published quote; the surrounding text is unedited source, never generated.

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