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Published · transcript-backed

David Rosenthal: prediction

26 Aug 2019 Acquired Google Maps

“Waze especially picks things up from here because Google, a couple of months after this, Waze gets a huge traffic boost and download boost from Tim Cook’s letter where Waze is one of the applications he recommends.”

— David Rosenthal

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Speaker
David Rosenthal
Attribution
Verified speaker
Claim type
prediction
Recorded
26 Aug 2019
Publisher
Acquired
Episode
Google Maps

Transcript context

…Life changing here on Acquired. We’re going to end history and facts here. Definitely go check out our Waze episode, our Android episode to hear more of the history around this. Waze especially picks things up from here because Google, a couple of months after this, Waze gets a huge traffic boost and download boost from Tim Cook’s letter where Waze is one of the applications he recommends. Rumors start swirling that Apple’s now going to now buy Waze to fix their mapping problem. Then the rumor starts swirling that Facebook is going to buy Waze because they want to be an Internet portal too and have a mapping solution for some reason. Ends up, Google buys Waze for $1.3 billion in June of 2013. Then progress marches on until today. One last little coda before we leave the history and move on to Acquisition category. I think this was one of our carve outs on the Zappos Sofft episode with Alfred Lin. Justin O'Beirne did three wonderful, wonderful long-form blogpost in the last couple of years comparing the development of Apple and Google Maps over the last few years. We’ll link to them on the show notes. But if you’re really into all the technical aspects and detail minutiae of mapping and business models around this, go read Justin’s post, they’re really, really great. I’ve got a couple of fun catch-ups from this story today. The first is, what did the Rasmussens do at Google after moving on from Maps?…

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