Lex Fridman: belief

Transcript context

…Sure. I think GTA5 had the biggest launch in video game history, and GTA6 has the potential to top that. First of all, do you think it will? And more broadly, what was your definition of success for a video game? I would assume it will because it’s so anticipated, and anticipation is the best driver of early sales, as we saw with GTA4 versus Red Dead Redemption one. You know, GTA4, far more anticipated, sold much better early on. So I would assume it will sell really well. That was never my definition of success, but you certainly wanted to make money. You know, you’re spending someone’s money. So the number one success is, are you making that money back plus a dollar? At some level, that has to be… That has to be the single most important thing so you get to do it again. You know, you’ve got big teams of people. People need to pay the rent. You have to keep the lights on in the business, so you have to make a small profit. If you think in that way, that keeps you being creative. I think that was like… Trying to forget about that, it’s not really an option, but we almost always did that. We didn’t quite always do that, but we almost always did that. I think the definition of success for me was, had we tried to do new things and done them, or achieved some of our goals. That was the thing that mattered. Again, were people responding to these worlds and these characters in a way that I wanted them to?…

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