Hila Qu: belief

Transcript context

…Okay. So on that last point, I thought that was a really interesting, we talked about how every company probably should add a product led growth piece, but I think what you're also saying is actually not every company, there are some companies like defense contractors that are probably going to be sale led. I think it's a spectrum. I would say the defense company, defense software company is a pretty extreme example. And of course in those case, I don't think it makes sense, but I think majority of B2B software, I've seen, you've seen, we've used even some more complicated ones. Like Salesforce used to be this example of sales motion. They're the pioneer of SaaS and they do this so well, but they begin to add look into sales service portal and all of that. And even a lot of the bigger players are looking into that. So I think majority of the B2B software, probably they are in the middle of the spectrum rather than the defense company. You kind of shared some of the attributes of what allows you to be product led, like quick time to value. If you have this in your head, what are some of those bullet points of what you need to figure out for it to be successful potentially as product led?…

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