Evidence receipt / belief
Published · transcript-backedLenny Rachitsky: belief
28 Dec 2025 Lenny's Podcast 10 contrarian leadership truths every leader needs to hear | Matt MacInnis (Rippling)
“There's always this idea, "I'm going to build a side business, I'm going to make recurring income, it's going to be amazing," and in my experience, anytime there's a market or something shows up that's juicy and there's ways to make money, somebody's going to come at you and work harder, raise more money, and there's only so long you can maintain that.”
Source trail
Everything needed to verify it.
- Speaker
- Lenny Rachitsky
- Attribution
- Verified speaker
- Claim type
- belief
- Recorded
- 28 Dec 2025
- Publisher
- Lenny's Podcast
Transcript context
…For sure. I mean, again, if you're chill and you move the X axis down 10 or 20 points, the Y axis collapses. It doesn't just drop 10 or 20%. The Y axis collapses, and this is just kind of true in everything we do. So yeah, if you want to win, you should probably try. This is what I always say to people trying to build lifestyle businesses. There's always this idea, "I'm going to build a side business, I'm going to make recurring income, it's going to be amazing," and in my experience, anytime there's a market or something shows up that's juicy and there's ways to make money, somebody's going to come at you and work harder, raise more money, and there's only so long you can maintain that. Well, man, there's a whole other podcast episode on the concept of leverage. If you sell your time, you've only got 24 hours a day to give, but if you can create a product that scales, the marginal cost of a unit of that product is zero like software, it's going to be competitive, man. Sell your time, it's not going to be super competitive, but achieve that level of leverage and it's a pretty efficient market.…
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