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Published · transcript-backed

Lenny Rachitsky: belief

15 Sept 2022 Lenny's Podcast When and how to invest in new acquisition channels | Adam Grenier (Uber, MasterClass)

“To the growth CMR role, which is kind of this, I think emerging role, something you're really good at, and I just want to get your thoughts on what's happening there.”

— Lenny Rachitsky

Source trail

Everything needed to verify it.

Speaker
Lenny Rachitsky
Attribution
Verified speaker
Claim type
belief
Recorded
15 Sept 2022
Publisher
Lenny's Podcast

Transcript context

…We could if you want to. We could. Throw me word, let's go. No, we don't want to do that. So, there's basically three things I really wanted to chat about with you. One is how to decide when to invest in an emerging acquisition channel like TikTok, VR, Clubhouse was a big thing. You have some really interesting thoughts on how to decide and approach this thing. To the growth CMR role, which is kind of this, I think emerging role, something you're really good at, and I just want to get your thoughts on what's happening there. And then, three, some real talk on burnout and depression that often comes with working in tech and stuff that we go through. Does that sound good? Yeah.…

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