Lenny Rachitsky: belief

Transcript context

…very time I bring those up, people are like, "I like saving money. I want to travel for free." And they're leaning in, they're like, "Which credit card do I get? Is this one bad? What about this one?" And I couldn't come up with a name. I had hundreds of names. It was like life upgraded, optimized your life. But every time I described what it was, I just said, "It's life upgraded. I'll teach you all the hacks to do this." And then someone, I can't even remember who was like, "What about just All the Hacks?" And then I looked and I was like, "Is allthehacks.com available?" I was like, "What? It's available." It's like... Get the domain. And then I very quickly recorded a response to Kevin's question, which was like, "Yes, I'm launching a podcast called All the Hacks, here's what it is." And I had to go create a trailer and upload it all in three days. And I think I was fortunate that I just had the time pressure that I had a thing to get out. So I'd say one, what do you love talking about at the dinner table? What gets you excited? What do people reach out to you for expertise on? What do you spend your time going down deep rabbit holes on the internet on? Because all of those things are going to be part of your life as a creator. And then two, if there's any way you can force yourself to just have to make a decision because I get stuck in this analysis paralysis, that's great. So find some friend of yours that's like, "I'm tweeting about your podcast on Friday, or I'm going to include you in my newsletter next month." And give yourself an artificial deadline or even a real deadline to just put a stake in the ground. And you could change the name, you could pivot the topic, you could pivot the style of content. All those things can happen after, but just get started because you'll get to learn whether you like doing it, how it feels. And you could always... This is another fun hack. You could create a podcast and make a private feed and people can add a private feed to their podcast app. So if you want to get some feedback, you can just send people a URL and say, "Hey, paste this URL and the Apple Podcast player and listen to a couple episodes and let me know what you think." Before you make that plunge to send it to the whole world. Awesome. I actually heard that interview with Kevin Rose back in the day, and I checked out the podcast, I think I actually subscribed and it felt very natural. So nice job. Yeah. Little did you know that it was inserted in post production, recorded on a separate system. Yeah.…

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