Evidence receipt / belief
Published · transcript-backedLaura Schaffer: belief
9 Mar 2023 Lenny's Podcast Career frameworks, A/B testing mistakes, counterintuitive onboarding tips, selling to developers | Laura Schaffer (VP of Growth at Amplitude)
“Here's what I would say to this is that from a high level, it's always going to be better to be iterative. And the reason that it's better is that roughly 80% of the times, ORs in the time are hypotheses and the things that we believe will be true [inaudible 00:34:42].”
Source trail
Everything needed to verify it.
- Speaker
- Laura Schaffer
- Attribution
- Verified speaker
- Claim type
- belief
- Recorded
- 9 Mar 2023
- Publisher
- Lenny's Podcast
Transcript context
…Feels like you had this experiment that was a complete redesign of the onboarding flow and that didn't work. And then your second attempt was a different approach that's like a full onboarding flow. And I'm curious, do you have a take on just when you run experiments? And it's something we dealt with a lot at Airbnb in other places is like, do you just redesign the whole thing or is it better to iteratively work from where you're today and just experiment piece by piece towards some future much better experience? Here's what I would say to this is that from a high level, it's always going to be better to be iterative. And the reason that it's better is that roughly 80% of the times, ORs in the time are hypotheses and the things that we believe will be true [inaudible 00:34:42]. And this is amazing. There's an amazing article out there I'm happy to share with you so you can put in the show notes. Yeah, absolutely.…
Stored transcript either side of the excerpt. The highlighted words are the published quote; the surrounding text is unedited source, never generated.