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Published · transcript-backed

Sri Batchu: preference

25 Jun 2023 Lenny's Podcast Lessons from scaling Ramp | Sri Batchu (Ramp, Instacart, Opendoor)

“Yeah. And it is very similar to, we used to have this at Opendoor, and I think DoorDash also uses a similar framework, which is speed, quality, and cost.”

— Sri Batchu

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Speaker
Sri Batchu
Attribution
Verified speaker
Claim type
preference
Recorded
25 Jun 2023
Publisher
Lenny's Podcast

Transcript context

…The framework you just described reminds me Gibson Biddle has this really simple framework of gem where you can basically prioritize one of three things, growth, engagement, or monetization. And his advice is always just all of them are great, just make sure you're all aligned on which one matters most at the time. Yeah. And it is very similar to, we used to have this at Opendoor, and I think DoorDash also uses a similar framework, which is speed, quality, and cost. All three are important, but it's very hard to optimize all three at the same time. So you need to have a particular prioritization. And I think growth teams can also use that as, okay, I think the way I about the growth team's journey is step one is build a system that can move fast and then work on improving the quality and then work on optimization of cost after. So you pick which phase you're on because you can't do all three at the same time, whether it's growth, engagement, monetization, or just the other way of framing on it. Speaking of metrics, I have this note here that you're a big fan of payback period for measuring investment ROI versus CAC. Can you talk about why that is?…

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