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Nick Turley: belief

9 Aug 2025 Lenny's Podcast Inside ChatGPT: The fastest-growing product in history | Nick Turley (Head of ChatGPT at OpenAI)

“I think people are actually just getting used to this technology in a really interesting way, where I find, and this is why the product needs to evolve too, that this idea of delegating to an AI, it's not natural to most people.”

— Nick Turley

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Everything needed to verify it.

Speaker
Nick Turley
Attribution
Verified speaker
Claim type
belief
Recorded
9 Aug 2025
Publisher
Lenny's Podcast

Transcript context

…Yeah. So, that note is something that I don't think people truly understand how rare this is when a product... The cohort of users comes, tries it out and then retention over time goes down and then it comes back up, people come back to it a few months later and use it more. It's called a smiling curve, a smile curve, and that's extremely rare. Yeah, yeah. Yeah. There's some smiling going on that's just on the team and I feel like have technology, some of it is not the product. I think people are actually just getting used to this technology in a really interesting way, where I find, and this is why the product needs to evolve too, that this idea of delegating to an AI, it's not natural to most people. It's not like you're going through life and figuring out what can I delegate? Certain sphere of Silicon Valley does that because they're in a self-optimization mode and they're trying to delegate everything they can. But I think for most people in the world it's actually quite unnatural. And you really have to learn, "Okay, what are my goals actually and what could another intelligence help me with?" And I think that just takes time and people do figure it out once they've had enough time with the product. But then of course there's been tons of things that we've done in the product too, whether or not it's making the core models better, whether or not it's new capabilities like search and personalization and all that kind of stuff, or just standard growth work too, which we're starting to do. That stuff matters too, of course. So, you might be answering this question already, but let me just ask it directly. People may look at this and be like, "Okay, they're building this kind of layer on top of this God-like intelligence. Of course it will grow incredibly fast and retention will be incredible. What do you guys actually doing that sits on top of the model that makes it grow so fast and retain so much?" Is there something that has worked incredibly well that has moved metrics significantly that you can share?…

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