Evidence receipt / belief
Published · transcript-backedRay Cao: belief
7 Mar 2024 Lenny's Podcast Inside TikTok: Culture, strategy, monetization, and more | Ray Cao (Global Head of Monetization Product Strategy and Operations)
“I would say at least 10 different ad creatives will be ideal per week and the more the better.”
— Ray Cao
Source trail
Everything needed to verify it.
- Speaker
- Ray Cao
- Attribution
- Verified speaker
- Claim type
- belief
- Recorded
- 7 Mar 2024
- Publisher
- Lenny's Podcast
Transcript context
…And how many ads would you suggest, and I know there's not a rule of thumb, but just how many ads would you suggest they try to run in that month, to give you a real sense of this could work or no? The more, the better. I would say at least 10 different ad creatives will be ideal per week and the more the better. 10 per week. Oh, wow. Okay. So 40 potentially.…
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