Brian Tolkin: belief

Transcript context

…I think that's awesome advice. I agree with everything you're saying. You mentioned this word humility, and it is a good segue to something I want to talk about, which is Zillow. One of the most interesting things that's happened in your space is Zillow basically decided, hey, we're just going to do what Opendoor is doing, they launched it, you're basically frenemies for a while, and then they're like, no, it's not working. Now you partner and now you work with Zillow on this stuff. So are you able to share what went down there with the story of what happened, how it went, and where things are at now? Yeah, I mean we do partner with Zillow. Zillow's been a fantastic partner for us and we've really enjoyed a working relationship with them. I think when you think about it, they have tremendous amount of reach and audience and all these online platforms have tremendous reach and audience. And we happen to have a fairly unique selling solution. And so there's a nice, not to use a business school word, but there's a nice synergy so to speak, between a high intended audience who's doing a lot of browsing and searching and discovery and starting their process on one of these online platforms and what we offer, which is transaction services that allow people to actually move particularly on the seller side. And so there's just a pretty nice symbiotic relationship there with the Zillow's and the regimens of the world. And so both of those have been great partners for us. What do you think Zillow maybe underestimated or didn't get about the space that made it harder than they anticipated? That seems obvious. Of course, let's go down funnel, let's just do it all. And they're like, "Oh, shit, not working." What do you think they didn't get or what do you think they missed?…

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