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Dylan Field: belief

16 Oct 2025 Lenny's Podcast Figma’s CEO: Why AI makes design, craft, and quality the new moat for startups | Dylan Field

“I think that with Figma Make, the more we can do to help you get to a great starting point, then also iterate, refine from there, tour something excellent, and also go wide, explore the option space.”

— Dylan Field

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Everything needed to verify it.

Speaker
Dylan Field
Attribution
Verified speaker
Claim type
belief
Recorded
16 Oct 2025
Publisher
Lenny's Podcast

Transcript context

…Part of the solution. Going back to Make, just so people have this mental model in their head of when they think about other folks in the space that they're aware of, is there a way you're positioning Make that is different, or is the idea eventually they all will be prototypes, internal tools, full production apps? Where do you think about it differently, where Make is going? If you just zoom out, again, it's, what's the bigger point here? If you want to win in the game of software, you need to differentiate through design. That's, again, how you win or lose. Craft matters. We're no longer in this era of good enough is fine. It's like good enough is not enough, it's mediocre. You got to get to great if you want to win, preferably excellent. I think that with Figma Make, the more we can do to help you get to a great starting point, then also iterate, refine from there, tour something excellent, and also go wide, explore the option space. There's a lot we can do that I think would be very, very differentiated, and some of that's already there, some of it is coming. This is I think the fastest we've ever evolved the product surface. I've been really proud of how fast we've been able to grow Figma Make's abilities, and also just make it more and more excellent for our users still on that journey. We're always improving, but you'll see things in the next weeks, months in terms of what we're shipping and the progress will continue to accelerate. Fascinating. What I'm hearing essentially is the opportunity you see is making great, excellent, well-designed experiences, things that are not just good.…

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