Lenny Rachitsky: belief

Transcript context

…Here's one interesting thing that I learned that I think was counterintuitive to me because you always want to build the best product out there for your users, but sometimes it contradicts the aha moment or how fast can you get users to do that. So, first when a few months ago or more than that, when Base44 started before actually implementing your app, so you would say something like, "Hey, create a task management app." And before implementing that, because a lot of times you get this not super clear request from the user, I'd show the user like the LLM would first, before even writing code, it would first generate user flows. Almost like a PRD, but something that's more digestible to folks who are not coming from the space. So it will generate user flows, it'll show it to you like, "Hey, you want to create a task?" And then you could say, "Hey, yeah, so maybe I want to add some files and stuff like that." So it will show you what it's going to generate to make sure that it understands you. And then you click okay and then it will generate the app. This was actually something I ditched because too many users, even though it was good for them and it was the right product decision to do that because you'll create better apps doing it this way, but the conversions to get to the aha moment were not super high. And also not super... I think one of the key to the aha moment in the vibe coding world, or at least in Base44, is like, "Holy shit, it actually understood me." And they see the app. And if you have a stage in the middle, it makes it slightly less surprising. So I think I ditched that and that was a nice lesson that, I don't know actually how to define the right way, but it's like get your users as fast as possible to the aha moment. Sometimes there was a price to that, make sure it's not too big. But sometimes there are a price to that because at least when you're building B2C, and it's all new to me because I'm not coming from the space, but at least when you're building BTC, the attention span is so low, really. So you want to get there in a minute or two or three. And then from there, okay, later on, ramp up the features that you want to actually put there so that it can be the right product for your users. That was an awesome insight. Thank you for sharing that. That's actually something that I think will help a lot of people. Okay, final topic. I want to talk about the acquisition process. Founders often look at this as the dream. "Oh my god, I can sell my company millions of dollars," but I know it's always stressful and hectic and wild and the work only begins. You are not like a moth. You have to keep building this thing. So first of all, just how'd the acquisition conversation start? Wix reached out. I think back then there was a lot of folks from the community were posting saying, "Hey, Wix should definitely buy Base44 before it gets too big," or something like that, even though we're not playing or competing in the same category, but it was clearly it's going to be-…

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