Evan Spiegel: belief

Transcript context

…I just had Keith Rabois on the podcast. I don't know if you know this about his ... He has many contrarian takes. One is if you're building a consumer product, do not talk to customers. Not only is it not useful, his advice is, its harmful because it can infiltrate your subconscious and it just doesn't lead to great things. What's your perspective on that? Wow, that's really interesting. I would say you have to talk to customers, you have to share your idea, you should share your idea as quickly as possible, as frequently as possible. It doesn't mean you need to take people's advice or feedback, but it's really important, I think, to listen. And I think for me, it's not like the survey model of listening. I don't think that's particularly helpful. But I think going deep and talking with someone for an hour, two hours about how do they use technology, how does it fit in their lives? How do they feel about the products they're using? You can learn so much. And I think customers are an endless source of inspiration when it comes to building products. So pro talking to users, because I feel like you've been really good at just like, here's what it'll be and here's how it should be. And even though people may not understand this is what it should be, I trust me it'll work really well. What's that balance of just like, here's what I'll pay attention to, here's what I won't.…

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