Blake Scholl: belief

Transcript context

…Twelve, yes. That’s still a pretty good record. Yes, we’ve gotten really slow. Think about the conversations around Apple today. This year’s iPhone is not that different from last year’s iPhone, and everyone’s unhappy. Yet, does anybody know the year in which Boeing and Airbus last launched an all-new airplane program? 2004, 21 years ago. No new airplanes. We can’t even do the modified ones successfully. I think part of what’s happened here is it’s difficult to regulatorily certify an airplane, an all-new one. I think Boeing goes to the doctor and is like, “Doctor, it hurts when I do this.” The doctor says, “Well, don’t do that anymore.” Boeing said, “Okay.” Jim McNerney, who was the CEO in mid-2000s, literally said no more moonshots. What he meant is no new products. It’s unbelievable. This is the company that used to be literally in the moonshot business. Instead, what we have to do is figure out how to make that innovation loop, that iteration loop, much easier to do. That’s what I tell my team every day: Don’t plan to certify once, plan to certify repeatedly. Plan to do it iteratively. Let’s get with the regulators and figure out how we prove out airplanes much more efficiently than we do today so we can keep changing and innovating and moving much faster. What did Ayn Rand understand about supersonic transport that we have forgotten? Not you haven’t forgotten it, to be clear.…

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