Archie Abrams: belief

Transcript context

…Onboarding carousels. Onboarding carousels. Some way that basically has folks get set up by not using the actual product. And so we've always kind of danced around and we have very specific no wizard principle, but I think that sometimes the tension is wizards can serve a purpose in certain circumstances, but we've avoided doing that. But we've always worked to try to make the principles of what a wizard does really well, which is it simplifies the product into something that allows people to have a lower bar, to try to work with core to bring that into the actual experience itself. So the example of that experiment I mentioned to you of giving pre-filled sections in the online store editor, you could have solved that in a wizardy way of, "Enter a few things, and we're going to generate these sections for you." Instead, we actually took those pre-generated things based on what we know about you and put it into the actual project experience itself. So it tried to get at some of the principles of what a wizard can do well without avoiding the wizard principle, without creating actual wizard. So that's been some of the, how do we work together to get the intent of what the growth ideas but in a way that's consistent with the way we want to build in core? Got it. And I get why that you think about this a lot because you talked about one of the biggest levers is onboarding and helping more people get activated, and so I could see why you spent a lot of time thinking about how do we help more people succeed there.…

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