Speaker unverified: evaluation

Transcript context

…Absolutely. I don’t think the best consumer experience is what won here. At the very least we need to think broadly about what best consumer experience is. Because it wasn’t like Booking.com had the most attractive, best design website in the sense of UX. Lots of people would say it’s not that attractive. But it was best in the sense that it delivered the most conversions. And the reason it delivered the most conversions was it had the most best inventory. Which at least to me, that’s the consumer experience. Like you’re able to get what you want and I think maybe a secondary thing here is probably the lack of commitment to it, but to me, being matched with the correct supply is just a facet of the consumer experience.…

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