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Evan LaPointe: belief

11 Aug 2024 Lenny's Podcast Improve strategy, influence, and decision-making by understanding your brain | Evan LaPointe (founder of CORE Sciences)

“I think of it like the brain is like a college campus that has different departments in it, and your brain has a science department responsible for open-minded experimentation.”

— Evan LaPointe

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Speaker
Evan LaPointe
Attribution
Verified speaker
Claim type
belief
Recorded
11 Aug 2024
Publisher
Lenny's Podcast

Transcript context

…I am really excited for this episode because one, I think it's going to be unlike any other conversation I've had on this podcast. Two, I think it's going to really stretch our brains as we learn about how the brain works. Three, I think it's really going to make an impact on how people work and how they relate to other people and work with other people. I thought it'd be great to start by laying a little bit of foundation for people to get a sense of just what they need to understand about how the brain works before we get into how we can actually apply some of the stuff. Could you just share some of the stuff that is really important for us to know about how the brain works? The brain is like a big galaxy. There's a National Geographic quote that we throw up in all of our programs that when we train teams, for example, that says the brain is more complex than any known structure in the universe. It's easy to read a sentence like that and just run straight away from the problem. I think that's important for people to not run away from this problem but more run toward it. It's our job to translate the complexity of the brain into really simple, straightforward systems that you can remember. The three or four main systems to stack on top of each other like layers, start with the fact that the brain has systems. I think of it like the brain is like a college campus that has different departments in it, and your brain has a science department responsible for open-minded experimentation. It has an art department in it responsible for creative boundless thinking. It has a history department designed for looking stuff up that you already know. If you think about sending your thoughts to the right department on the campus or just different departments, you're going to get super different responses back from your brain. Where we're stuck largely is most people rely on their history department way too much. That's because the brain is actually built to conserve energy, and that's the lowest energy form of generating an answer to a question that the brain can pull off. If you instead send things to the more experimental, open-minded science department, the more creative art department, the humanities department of your compassion, et cetera, you get totally different answers. Certainly, if you ever build products as a company or offer services, those departments are going to give you dramatically better answers than the reference material just in your history department. This episode is brought to you by Webflow. We're all friends here, so let's be real for a second. We all know that your website shouldn't be a static asset, it should be a dynamic part of your strategy that drives conversions, that's business 101. Here's a number for you, 54% of leaders say web updates take too long. That's over half of you listening right now. That's where Webflow comes in. Their visual-first platform allows you to build, launch, and optimize webpages fast. That means you can set ambitious business goals and your site can rise to the challenge. Learn how teams like Dropbox, IDEO and Orange Theory. Trust Webflow to achieve their most ambitious goals today at webflow.com. This episode is brought to you by Explo, a game-changer for customer-facing analytics and data reporting. Are your users craving more dashboards, reports and analytics within your product? Are you tired of trying to build it yourself? As a product leader, you probably have these requests in your roadmap, but the struggle to prioritize them is real. Building analytics from scratch can be time-consuming, expensive and a really challenging process, enter Explo. Explo is a fully white-labeled embedded analytics solution designed entirely with your user in mind. Getting started is easy. Explo to any relational database or warehouse, and with its low- code functionality, you can build and style dashboards in minutes. Once you're ready, simply embed the dashboard or report into your application with a tiny code snippet. The best part, your end users can use Explo's AI features for their own report and dashboard generation, eliminating customer data requests for your support team. Build and embed a fully white-labeled analytics experience in days. Try it for free at explo.co/lenny. That's E-X-P-L-O, dot, C-O, slash, Lenny.…

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