High Signal Podcasts Evidence ledger
Method
Browse
← Back to evidence

Evidence receipt / belief

Published · transcript-backed

Speaker unverified: belief

26 Jul 2017 Acquired Booking.com with Jetsetter & Room 77 CEO Drew Patterson

“One thing that was really powerful about it that I think has allowed it to grow very quickly is it moved it in its scope.”

— Speaker unverified

Source trail

Everything needed to verify it.

Speaker
Speaker unverified
Attribution
Not verified from this transcript
Claim type
belief
Recorded
26 Jul 2017
Publisher
Acquired

Transcript context

…Okay. One last one sort of sidebar I wanted to cover before we grade it and it might inform grading. Drew, I'm super curious. One thing we haven’t really talked about on the episode thus far, we’ve talked about OTAs, we’ve talked about the various flavors of them, we’ve talked about Airbnb, what role does metasearch play in this world? I mean, you were at Kayak for a long time and metasearch sort of takes a wholly different approach. It’s a layer on top, it’s not a marketplace itself. What is that role in the ecosystem here? Well, I think it comes down to actually the point we were just talking about with Ben, which is how do I make a decision? How do I find what I want? And what’s the separation between the decision-making process, i.e. I want to stay at this hotel or take this flight on these dates and the transaction process, I'm going to complete this booking. And metasearch, vertical search was an abstraction of, again, that decision-making process. One thing that was really powerful about it that I think has allowed it to grow very quickly is it moved it in its scope. At Kayak it was like we have the most amazing website, it’s two pages long. It’s a front door you ask a question and then it’s a bunch of answers and you can find them when you want and you’re out. Like things moving through a goose was the metaphor they were talking about. I think you talk about – We’re a friendly show here.…

Stored transcript either side of the excerpt. The highlighted words are the published quote; the surrounding text is unedited source, never generated.

Search evidence