Evidence receipt / belief
Published · transcript-backedChris Hutchins: belief
18 Dec 2022 Lenny's Podcast Launching and growing a podcast | Chris Hutchins (All the Hacks, Wealthfront, Google)
“" I think I've been top 100 in the business category all the way to top five in the business category, maybe top 10 and just all the way in between.”
Source trail
Everything needed to verify it.
- Speaker
- Chris Hutchins
- Attribution
- Verified speaker
- Claim type
- belief
- Recorded
- 18 Dec 2022
- Publisher
- Lenny's Podcast
Transcript context
…Yeah. When it comes to launch, I would say one of my suggestions is to get a few things in the bag. Line up... You don't want to launch and then be scrambling. So I tend to think launching with two or three episodes, either all at once or in a week is a really valuable strategy. You talked about in the intro, you're like, "Sometimes it's been a higher ranked, but top 30. " I think I've been top 100 in the business category all the way to top five in the business category, maybe top 10 and just all the way in between. And the reason for that is that the ranking charts are all driven by different variables than you would imagine. They're driven a lot by momentum of new subscribers, at least on the Apple charts than actual downloads. So I have a friend who launched a podcast and had a huge following on social media and so out the gate was able to garner a ridiculous number of new subscribers to the point that she was the number two podcast overall, all podcasts in the world. Holy shit.…
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