April Dunford: belief

Transcript context

…Amazing. And then how can listeners be useful to you? Just check out those things. I guess so. You know what? I'm in this phase. I think, again, I think it's an old age thing. I am in this kind of philosophical phase where I'm not going to be doing this forever. And what I'm trying to do right now is get everything that's useful out of my head and out in the world before I'm done. And so right now I'm very focused on delivering useful things for other people. I didn't think I needed to write a book about sales pitches, but then I got the idea in my head, everybody's sales pitch is so bad and there isn't a book on how to build a sales pitch. And I'm not saying mine's the world's greatest thing, but it's better than nothing. So this is what I'm trying to do right now. I'm trying to be useful to other people because pretty soon I'm not going to be doing anything, I think is the idea. Arnold Schwarzenegger's new book is called Be Useful. And I feel like that's the perfect description of how to be successful and especially in the work that we do, just helping people. But I keep coming back to that. It's just be useful.…

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