Shaan Puri: commitment

Transcript context

…It's very strange. Anyway, I think if you know the channel really well, it's really not that risky. You'll know which type of products will work. You just know how much they have invested in doing this channel. Okay, you can think about the lift you're going to get. You could say, hey, I’d love to run a trial. But what you risk is educating the operator of how good this is going to work. I think it's a little bit dangerous to do that. You're better off betting on yourself in that way. There are other funny ways you can do it, but I won't go into those that are slightly in the grey area. Listen, this was fun. Good dual episode. I appreciate you guys coming on. I feel like we didn't get to half the ideas on the list, so there's definitely more ammo if we want to do this again sometime. I appreciate you guys coming on my show. Thank you for having me on your show. We got to do both shows here. It's great. We tasted both.…

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