Lenny Rachitsky: recommendation

Transcript context

…A DACI is a framework to think about the different roles on the team on a project or an area. So D stands for Driver. This is the person driving the project. A is Accountable, this is the person that's ultimately accountable and is often the final decision maker if there's any open questions. C is Contributor, these are all the different teams that are going to contribute. And then I is informed. These are the people that need to be informed, but they're not directly contributing. They're not a decision maker and part of the project. And so it's a nice simple framework for when you are working across teams and it needs to be clear who is in what role. And the area that tends to be the most confusing can be the accountable and who the decision maker is. It can be easy to have lots of teams and then it's unclear how do we get to a decision ultimately and who should make that decision. And that person should often be the person that has the most context or is ultimately responsible. And so I think the flying formation has this DACI. I often also put operating rhythms in it, so it's clear what is happening at what point. And so we created a flying formation when we were first starting the growth team at Webflow and we were trying to figure out how does product growth work with product, how does product growth work with growth marketing? What are the different cadences that each team has? And so very tactically we put a doc together to say, okay, product growth is accountable for all the metrics downstream of signups. Growth marketing is accountable for signups. They're also driving or have goals around CAC, their customer acquisition costs, and these are the different metrics everyone owns. We have a weekly meeting where we look at the metrics together. We also will do updates around the room to talk about initiatives and identify areas we want to work with. And then we also think through quarterly planning where we're each identifying projects that we're driving. There's some projects that we might also work on together. And so it's essentially that meeting cadence that you're going to have the operating rhythms. That's essentially how I think about a flying formation. I love it. That would make a great blog post. By the way, if you're looking for something to write an example of your actual client formation Webflow, I think people would love that. Yeah.…

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