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Lenny Rachitsky: belief

13 Jul 2025 Lenny's Podcast Rapidly test and validate any startup idea with the 2-day Foundation Sprint (from the creators of the Design Sprint) | Jake Knapp & John Zeratsky (Character Capital)

“We haven't finished actually going through the process. I think we're towards the tail end of it.”

— Lenny Rachitsky

Source trail

Everything needed to verify it.

Speaker
Lenny Rachitsky
Attribution
Verified speaker
Claim type
belief
Recorded
13 Jul 2025
Publisher
Lenny's Podcast

Transcript context

…And the special sauce that John and I bring is that we're obsessed with the sequence of decisions that you make and how you work together with your team to make good decisions quickly. And that specificity about the method is something that we do have a lot of evidence behind it working well because of what's happened with the design sprint and with how many successful teams have run that at those companies who are trillion dollar or whatever kind of giant ... all kinds of teams run design sprints. This is that same methodology around how we work together at high velocity and high quality. And it's just brought to a different part of the process. Excellent answer. Speaking of the method, we went on the world's most epic tangent. I want to bring us back. We haven't finished actually going through the process. I think we're towards the tail end of it. So let's just finish that. What else do you do? So you have this ... I guess, catch us up. Let's catch up with Latch It. So as a refresher for you who forgot. Latch It are building this tool for artisans, they want to help them sell with the community networking features like you might find on Substack. And they've identified their differentiation, they've identified their approach now using magic lenses. And all of this is going to come together to create a founding hypothesis. So if we help Artisans solve online sales growth with a social sales app, and then they've also got their backup plan. A social sales app. Then, they've also got their backup plan, or we could build the full stack solution if that doesn't work. We believe they're going to choose it over Shopify and Etsy because our solution is cooperative and easy to use. In this single sentence, we've laid bare their strategy, and now they're going to try to find out does that work?…

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