Built Building Rocketships.

Transcript context

…I'll point to the post that you're mentioning Ezinne, that is all the ways to make money, but let's use this opportunity to talk about your book, just what people would get out of it, why they should buy it, do the pitch and then we'll get to the very exciting lighting round. In our career, 50 plus years, when we started this product management thing, we thought, "Oh, this is going to be mainstream. There's development. There are 30 million developers, whatever." And there's going to be product managers all over the world, but operating in the US, operating in Europe, in Africa, it turns out the best PM is also ghettoed, somewhere in the west coast of the United States. We know this. And we don't like that at all, right? We think opportunities should be everywhere. So we wrote Building Rocketships to help people figure out how to build not only great products, but companies that build great products to make sure that people who have the knowledge not to be one hit wonders and the book is divided into two. One is the fundamentals. If you're a senior to Principal PM, the fundamentals of building a great product all the way from simplicity to even pricing. And then the second part is how do you lead a high performing shipyard and how do you go from motivating people to charting the course for the future depending on where you're in the market to make, like Ezinne said, to commanding the shipyard that is kickass? That's the book. And in the latter part, we also talk about what's going to happen in terms of AI over the next few years. So it's called Building Rocketships. We're very proud of it. It's right over here. And we think it's awesome because it represents a lot of the experience that we've had over these years and loads of success. And where do folks find it if they want to go check it out, and maybe even buy one or two or 10 or 100?…

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