Anuj Rathi: recommendation

Transcript context

…So, essentially, just getting very detailed and very concrete with the product experience that you're building thinking about the user experience. Sounds like a lot of work. I can't imagine you do this often. Is the advice here to do this once a year or once and just keep it updated? It sounds like you did this at Swiggy, and that was a really impactful way of building the product. Yeah. I think there's not only one way actually. I think I recommend this every product manager to do a show don't tell version of their current version. At the same time, there's a new version all the time. So they can compare and contrast, and very easily explain to everyone why they're doing something. In fact, that wall... So it's called a wall. It also becomes one common place where you can get all the stakeholders in because it becomes... Instead of just doing the elevator pitch, you can actually do detailed discussions on why I'm choosing this versus something else, and so on, and so forth. That's a product manager's version of doing this. There's also a product leader's version of doing this thing which is recycle strategy on a page, and a lot of people call it like growth loops. Right? Don't show our user's journey. Now, let's see the entire strategy of the company together on one page. "All right. This is what the market looks like, and why will we get what kind of users? What is our activation budgets, and how many of them are we going to get to this next stage and get them to use it? How will we get them to cross-pollinate into different sections? Do we need a membership program? Are there any different levers which will press more or less and so on?" So that also is a show don't tell, and not only one, but usually, I like to create three of them as well like, "Why did we choose a strategy versus the other?" That, for example, is a very good way for our product leaders to get to one strategy that their CXOs align with and something that they can essentially tell the entire product and other teams, "This is what we're going to follow." This episode is brought to you by Wix Studio. Your agency has just landed a dream client, and you already have big ideas for the website, but do you have the tools to bring your ambitious vision to life? Let me tell you about Wix Studio, the new platform that lets agencies deliver exceptional client sites with maximum efficiency. How? First, let's talk about advanced design capabilities. With Wix Studio, you can build unique layouts with a revolutionary grid experience and watch as elements scale proportionally by default. No-code animations add sparks of delight while adding custom CSS gives total design control. Bring ambitious client projects to life with any industry with a fully integrated suite of business solutions from e-commerce to events, bookings, and more, and extend the capabilities even further with hundreds of APIs and integrations. You know what else? The workflows just make sense. There's the built-in AI tools, the on-Canvas collaborating, a centralized workspace, the reuse of assets across sites, the seamless client handover, and that's not all. Find out more at wix.com/studio. What kind of impact have you seen from implementing something like this, or is there an example of something that came out of this that was a big unlock? Again, it's probably a lot of work for someone to put together a whole board, keep it updated, screenshots, marketing, funnels of where people are coming from. What sort of impact do you see from doing this either on growth or people, what people think?…

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