Lenny Rachitsky: evaluation

Transcript context

…, you don't even realize how right you are. One of your instincts is going to be a $1.6 trillion company once," and you are a year ahead of them, right? You're a year ahead of a $1.6 trillion company. I'm not going to tell you which, I'm not going to totally cheat, but I'm just going to tell you, "There's something, there's another answer in this that you could pursue that'd be worth 1.6 trillion. Oh, and by the way, your Tribes idea, that's Reddit, that becomes a whole company industry listings." So there was a point in Tribe where I knew my metrics weren't working, our D30 retention was terrible. We were a sinking speedboat. And if I had had this attitude of I'm going to try a lot more ideas, I'm going to look around me. If you're doing Proven, Better New, you're also looking around you for what are you finding heat that's proven in the market that you can also go test? And I would have massively changed my odds of success. Okay. There's so much here. So just to summarize how I think about this framework, which is so good, if you start to really think through all the products that have succeeded and how many of them actually follow this, whether they were conscious or not, it's wild. So kind of the steps that I hear is, so Proven, Better, New. Proven is make a list of the things that are proven to be working already in the market, things people love about this sort of space. Better is make something that is not just better, but that 10 out of 10 people will say, "Eff yeah, I would switch. This is better." And then add something new that nobody's tried before, that adds a little wrinkle. And I think a little bit like you have a bunch of examples in the book, Slack and Threads. There's also like, if you think about the iPhone and the iPod, you don't think about them that way, but basically the iPod, there was a music player, they made it better and they added some new stuff and it- Yeah.…

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