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Fuchsia Dunlop: evaluation

13 Dec 2023 Conversations with Tyler Fuchsia Dunlop on the Story of Chinese Food

“There’s a lot of fakery as well, so people pretending that they’re supplying Longjing tea from the Longjing hills around Hangzhou when it’s not actually that, but probably people who drink it still feel that it’s finer because of the label.”

— Fuchsia Dunlop

Source trail

Everything needed to verify it.

Speaker
Fuchsia Dunlop
Attribution
Verified speaker
Claim type
evaluation
Recorded
13 Dec 2023
Publisher
Conversations with Tyler

Transcript context

…Fuchsia, you mentioned the terroir concept. For example, there’s a very high-end tea, for example, and they focus a lot on the terroir aspect. I’m wondering, how much of that is a quality difference? Or is it really a big chunk of marketing itself? It’s like wine, isn’t it? It’s exactly the same. I think that, to an extent, probably the soil and the weather in a particular place will influence an ingredient. But clearly, there’s also a cultural and imaginative aspect. There’s a lot of fakery as well, so people pretending that they’re supplying Longjing tea from the Longjing hills around Hangzhou when it’s not actually that, but probably people who drink it still feel that it’s finer because of the label. Sam, do you have a question for Fuchsia?…

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