Evidence receipt / belief
Published · transcript-backedMaor Shlomo: belief
6 Jul 2025 Lenny's Podcast Solo founder, $80M exit, 6 months: The Base44 bootstrapped startup success story | Maor Shlomo
“I think also the fact that I wasn't a VC-funded company, I didn't try looking the best or show, "Hey, look at my amazing metrics," or make everything looks really [inaudible 00:53:37] and really great and I'm the fastest going whatever bootstrap company in the world, I think just writing really about the good, the bad and the ugly and just being very realistic and sharing the learnings along the way.”
Source trail
Everything needed to verify it.
- Speaker
- Maor Shlomo
- Attribution
- Verified speaker
- Claim type
- belief
- Recorded
- 6 Jul 2025
- Publisher
- Lenny's Podcast
Transcript context
…Great. Yeah, so now that the acquisition story is getting crazy all over the world, so getting a lot of followers from a bunch of different social media platforms. But it started with LinkedIn. I think the fact that I was the CEO of this company previously had some people around me in my connection. So, again, you have to have, if you're writing to something that it's [inaudible 00:52:44] a few weeks ago, building public is great. Other channels can really work, but at some point you have to take a bet on one channel that you see it's working. So if you're writing posts week over week and you get five likes, it's likely not going to change drastically. Again, I tried a bunch of things. Influencer didn't work. Okay, just put it aside for a second. Let's see if I can find a channel that works. For the build in public, I was trying to be as honest as I could and just write the good, the bad. I think also the fact that I wasn't a VC-funded company, I didn't try looking the best or show, "Hey, look at my amazing metrics," or make everything looks really [inaudible 00:53:37] and really great and I'm the fastest going whatever bootstrap company in the world, I think just writing really about the good, the bad and the ugly and just being very realistic and sharing the learnings along the way. Again, this is specifically for my audience. My audience were builders and so I'm not sure that it works to any other product category. But, yeah, just being very realistic and doing posts from the deepest technical tech stack and how I optimize the LLMs to just sharing some feelings or growth. People like to see numbers, people like to see charts. Also, even there, even in the building public, I would ask my friends beforehand that they knew that they were the target, like, "What do you think of this post? Is it interesting? Is it not? Do you see value out of that?" It's almost like a product that you're releasing out there. It's the same thing. Okay, this is really interesting. So being honest, really effective. It feels like there's this underdog element of being a sole founder, not VC-funded adds to it. Also, just sharing really interesting learnings, things you've learned yourself that innately people find interesting, because you didn't know this stuff. Also, just fun stats and [inaudible 00:54:52] charts and things like that, building a tool on Base44 that can help you make these tweets better. Also, I think it's important to note you had a network ahead of this. You had people, you had followers, you had connections. It wasn't starting from zero. What's a rough sense of just, I don't know how large your network was, what's a way to think about that so folks are like, "Oh, wow, I'm nowhere near that"?…
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