Karri Saarinen: belief

Transcript context

…Awesome. Such an important point. This episode is brought to you by Pendo, the all-in-one platform for product-led companies building breakthrough digital experiences. With all the tools you need, all in one simple-to-use platform, Pendo makes it easy to answer critical questions about how users are engaging with your product and then turn those insights into action. With product analytics, low-code in-app guides, user feedback, and session replay, customizable roadmaps, and AI generated insights and campaigns, Pendo is the only solution you need to build, ship and optimize a successful product-led motion. But don't take my word for it. Create your free Pendo account today and start building better experiences across every corner of your product. PS, want to take your product led knowhow a step further? Check out Pendo's lineup of certification courses led by top PLG experts and designed to help you grow and advance in your career. Learn more and experience the power of the Pendo platform today at pendo. io/lenny. That's pendo.io/lenny. Something you're really good at personally is focus. I find that just trying to get you on this podcast was a lot of like, "Hey Karri. Hey, have you thought about this yet?" And I know that a lot of VCs are just reaching out to you all the time, all these really fan CVCs that are just trying to talk to you and get close to you. And I just know you're really good at avoiding shiny objects and staying really focused and really heads down. And I've always wanted to just ask you, how do you do that? Do you have any tricks, systems, processes, approaches to staying focused other than just ignore the inbox mostly? Yeah. I don't think there's any complicated processes. And so I think one of the things, I was in YC in 2012 and one of the main things they say there is what you should be focusing on when you build a startup is talk to customers, build the product, exercise. And if you find yourself doing something else, then those three things, it's probably the wrong thing to do. And the third one you said exercise or...…

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