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Speaker unverified: belief

27 Apr 2026 Cheeky Pint What comes after smartphones, with Snap CEO Evan Spiegel

“I think back in, it may have been 2016, 2017, we said the most important thing you need to do is separate social from media.”

— Speaker unverified

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Speaker
Speaker unverified
Attribution
Not verified from this transcript
Claim type
belief
Recorded
27 Apr 2026
Publisher
Cheeky Pint

Transcript context

…Oh, that's very interesting. So your view is that the mistake would be one should add more people. You should get more connections on LinkedIn so that there is content in your feed and your view is that you should separate out the people you want to interact with and having stuff to do in the app. Those are actually pretty separate concerns, and it's very dangerous to mix them. I think back in, it may have been 2016, 2017, we said the most important thing you need to do is separate social from media. The biggest mistake was combining them, and it creates a lot of perverse incentives. Instead, just add the friends that are important to you who are close to you. Use a service for messaging. Share with them if you want to with stories or things like that. Then, if you want to watch more content, great, we've got this whole world of content available to you from publishers and creators, et cetera. Yeah. That's very interesting. Okay the other thing that, from a product point-of-view, I really associate with Snapchat is obviously persistence or lack thereof. The ephemeral nature and the norms around this have shifted a lot even over the course of my lifetime. I remember when I started using the internet, the norm, I don't know if you remember this, was that you did not use your real name on the internet. The internet's a scary place, and it would be dangerous for you to have your real name out there. Then we got okay with that. Then there was the era where everything got posted in perpetuity through social networks and everything else. Then we realized, "Huh, maybe everything being posted in perpetuity is not a great idea." I feel like people are still trying to figure this stuff out. I'm curious again, what you think the long-term equilibrium is of, do you want a central store of all the photos you've ever taken in your camera roll? Do you want everything to be ephemeral? If things are ephemeral, maybe you really wish you'd kind of kept that birthday Snap from a while ago. What is the long-term equilibrium here? Just online in terms of how people reason about data? Do we need more fine-grained control between a one-off disappearing message and kept forever? Maybe we need new product inventions.…

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